The Brazilian advertisement industry is very competitive and more so when it comes to the provision of services to prominent and renowned businesses. Therefore, to stand out among the other advertising companies in industries require resilience, hard work, product and service differentiation among other strategies. José Henrique Borghi is among the few entrepreneurs with creative advertising platforms in Brazil. His Ad agency known as Mullen Lowe has helped many businesses to get their start in the Brazilian market. Mullen Lowe Brasil helped companies such as Mitsubishi, American Express, and Unilever to maneuver through the Brazilian market easily.
José Henrique Borghi admired for his creativity in the advertising and marketing industry. Being the Co-CEO of the company, he has always carried the flag of the company high. Borghi is highly talented, and he has played a significant role in creating and developing advertising campaigns for international companies such as Ikea, Mattel, Google, Western Union, and Johnson & Johnson. He is well known for offering sophisticated advertising strategies that have helped different businesses succeed. He has a very efficient team that is highly experienced.
About Mullen Lowe Brasil
Mullen Lowe Brasil is part of Mullen Lowe Group, one of the massive advertising agencies in Sao Paulo. The company was formed when Mullen US and Borghi Lowe formed a partnership in 2015 to create the advertising agency Mullen Lowe Group.
The Brazilian branch was named Mullen Lowe Brasil. With the help of Borghi, the company has had a tremendous growth in the last few years. José Henrique Borghi is tasked with ensuring that the company’s digital marketing, public relations, mobile marketing, and social media are active. He also oversees and interprets the performance analytics of the enterprise. Borghi is a core pillar of the business, and he is still on course to take the company to a whole new level.
Social Media José Henrique Borghi: www.facebook.com/profile.php?id=100017864474120
Advertiser José Borghi was born in Presidente Prudente. He is the founder of advertising agency Borghi Lowe. Today it is known as Mullen Lowe Brazil. It is among the most important creative minds that are present in Brazil today.
José Borghi is known for launching good campaigns. All remember the famous Parmalat campaign. In this children appeared dressed up as stuffed animals. This was followed by the most popular chorus in Brazilian cuisines that is “É o Amor.”
José Borghi had decided to opt for this career when he was in the third year of his high school. Under the influence of his sister, he attended the Castro Neves Theater. Over here he witnessed a presentation of all those commercials that had been awarded at the Festival de Cannes. Everyone knows that it is the most prestigious festival of audiovisual production from all around the world. Mullen Lowe on facebook .
José Borghi graduated in advertising from the Pontifical Catholic University of Campinas. Currently, he is the Co-Chief Executive Officer of Mullen Lowe Brazil. He started his career in 1989 with Standard Ogilvy. Then he worked at Talent, FCB, DM9 / DDB as well as Leo Burnett. In 2002, José Borghi along with his partner Erh Ray founded the BorghiErh agency. It started in the backyard of Erh’s house.
In 2006, BorghiErh agency was bought by the foreign network Lowe. 2009 saw a growth of 98% over 2008. Over 634 million reais collection was reported in 2009. According to a survey by the Brazilian Institute of Public Opinion and Statistics, it reached the 4th position that year amongst advertising agencies in Brazil.
Erh Ray left this business soon after and Joseph Borghi became the president of Borghi Lowe. There were new mergers, and the agency came to be known as Mullen Lowe Brazil. José Borghi is the CEO and takes care of innovation and creativity. He works with the Brazilian publicist André Gomes, who looks after the management part of this company.
José Borghi has won 14 Cannes Festival lions, besides seven London Festival statuettes along with fifteen Abril Publicidade awards. Next are ten The One Show awards and eleven awards at The New York Festival.
http://mullenlowegroup.com/ for more.